"Enriching businesses and personal lives through impactful value creation is my mission"


"In trust we connect, with respect we flourish, through caring we thrive, my vision"

About

Patrick Wermer is a seasoned manager with 25 years of experience across Europe, the Middle East, and the United States. He has held senior leadership roles in ICT-driven e-commerce organizations, including Vice President and Head of E-commerce Operations at Chalhoub Group, as well as Director of E-commerce Operations and Customer Services at PVH. Throughout his career, Patrick has consistently delivered results in complex, fast-paced commercial environments driven by technology.


Patrick excels at translating strategic objectives into operational excellence, implementing customer-centric strategies, and driving cost efficiencies.
His experience spans diverse sectors such as retail, telecommunications, technology, finance, and hospitality.


He has worked with leading companies including KPN, Telfort, and Boretti, as well as iconic brands like Tommy Hilfiger, Calvin Klein, Tumi, Max Mara, Louis Vuitton, Chanel, Lacoste, and Karl Lagerfeld.

Country & Brand experience

Experience

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PPOC Consultancy • Founder

Jun 2022 – Present • Dubai • Amsterdam

Helping brands elevate customer satisfaction while optimising operational cost.

PPOC Consultancy support businesses with: Omni channel ecommerce/ post-purchase optimization/ process improvement/ people management/ digital payments strategy/ digital payment fraud prevention/ digital payment /transaction optimization/ customer service management/ operational excellence/ budget management/ cost management/ contract negotiations.


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Chalhoub Group • Vice President, Head of Omni Channel Operations & Customer Services.

Jun 2022 – Dec 2023 • Dubai, UAE

Experienced leader in Omni Channel Operations and Customer Services for a fast-growing $200M+ ecommerce business within a multi-billion-dollar Luxury group.Managing teams across Operations, Customer Service & Digital payments.

• Contributed to the growth of the Chalhoub
E-commerce from $110M GMV to $209M GMV.

• Drove transformative journey of unprofitable ecom business into vertical with 17% profit margin, making it the groups growth engine.

• Last mile fulfillment optimizations contributed to ‘delivery on target’ percentage exceeding 98% in KSA and UAE; implemented 2-hour delivery service in Jeddah and Riyadh, increasing regional sales by 15%.

• Optimized return process flow for Chalhoub brands, increasing ‘speed of refunding’ money to consumers by 89%; CSAT rating on returns increased from 7.1 to 8.7.

• Worked with the Digital payment team that optimized Credit Card Authorization rates, implementing BNPL and is managing risk; Authorization rates 95%, bad debt =<0.4%, BNPL (Tamara & Tabby) accounts for 30% of sales.

• Led "the Peak Planning" initiatives for the group, aligning 50+ stakeholders/brands during the "end of year" and Ramadan sales periods. $23M Ecom Sales delivered without operational issues.

• Managed Customer Service Support for 48+ brands, supporting 6 GCC countries, in 2 languages, in 4 support channels. +1M contacts in 2023.
Boosted customer satisfaction by 20% through strategic analyses of NPS data and reports.

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PVH Corp • Director Omni Channel Operations & Customer Services.

Nov 2019 – Dec 2022 • Amsterdam, Netherlands

Experienced leader in Omni Channel Operations, Customer Services, and Digital Payments, driving remarkable success for world-renowned lifestyle brands like Tommy Hilfiger and Calvin Klein within a $800M+ e-commerce business. Trusted for transforming customer experiences and optimizing technologies.Managing teams across Operations, Customer Service & Digital payments.

• Contributed to the growth of the PVH E-commerce from €433M to €815M GMV.

• Managed Omni Operations for 27 Calvin Klein and 25 Tommy Hilfiger European countries during the Covid-19 crisis, delivering 5.3M orders, adding 3.5M new consumers, and keeping 6.5M SKUs in stock.

• Worked with Teleperformance in Lisbon, Portugal to execute Covid-19 contingency plans, creating 200+ workstations in housing apartments of customer service agents to deliver full customer support from home.

• Launched operations for Zalando and AboutYou Partner Programs in 7 European Countries. Adding €32M additional Revenue. (About You +€11.8M GMV, Zalando +€21M GMV)

• Co-led a successful 6-month PVH's digital payments replatforming of from Wirecard AG to Adyen, mitigating the risk of PVH's €727M, E-commerce payment volume processing. Realizing €5M in savings in the process.

• Launched new headless program in July 2020, including a new checkout increasing conversions by 1.4%.

PVH Corp • Senior Manager Ecommerce Operations & Customer Services.

Apr 2019 – Nov 2019 • Amsterdam, Netherlands

Managing teams across Operations, Customer Service & Digital payments.

• Implemented together with legal the GDPR (General Data Protection Regulation) compliance project on 52 websites.

• Responsible for 27 European countries for Calvin Klein and 25 countries incl. Russia for Tommy Hilfiger.

• Responsible for RFP process and full Customer Service re-platforming to new vendor, Teleperformance in Lisbon, Portugal total realised savings = €6M. (36 month contract)

• Adding Paypal and Apple Pay as payment methods to the websites. Uplift in UK CR = +0.5%.

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Tommy Hilfiger • Calvin Klein • Senior Ecommerce Operations Manager.

Feb 2016 – Apr 2019 • Amsterdam, Netherlands

Managing teams across Operations, Customer Service & Digital payments.


• Tommy Hilfiger platform launched, migrated from Demandware to IBM WebSphere in 25 European markets.

• Introduced omni channel fulfilment, boosting in-store pickup of orders by 30% within the first quarter.

• Implemented Wirecard’s Dynamic Fraud Engine, resulting in a 25% decrease in chargebacks.

• Build a payment team managing Payment flows: Credit Cards, PayPal, Bank Transfers, Klarna payments on invoice, Sofort and ideal.

• Successfully insourced Tommy Hilfiger logistics fulfilment, Achieved a 15% reduction in logistics costs after. Ensured a smooth transition with no disruption in order fulfillment. +350 warehouse staff in Venlo warehouse hired for E-commerce. 1.500.000 sku’s moved in 1 week, ensuring a seamless transition.

Tommy Hilfiger • Calvin Klein • Ecommerce Operations Manager

May 2015 – Feb 2016 • Amsterdam, Netherlands

Managing teams across Operations, Customer Service & Digital payments.


• Responsible for adding 11 European additional markets including Russia.

• Implemented cross-border fulfillment for Tommy Hilfiger in Russia with PostSpeditionsKompanie GmbH.

• Optimised Calvin Klein's in-house order fulfillment accuracy and return processing time.

• Managed Arvato Bertelsmann to ensure service levels and processing time and accuracy. P&L responsible, focus on cost efficiency in the partnership by reducing operational expenses.

• Packaging Re-design: lowered the environmental footprint by eliminating plastics in the shipped e- commerce orders. Maintained a packaging satisfaction rating of 4.5 out of 5.


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Calvin Klein • Ecommerce Operations Manager.

Jun 2014 – May 2015 • Amsterdam, Netherlands

Managing teams across Operations, Customer Service & Digital payments.


• Responsible launching in-house e-commerce operations for Calvin Klein in 14 European countries.

• Oversee the logistics, order fulfillment (113K orders), and return processes (11.7%), ensuring timely and efficient delivery to customers.

• Develop and implement a strategy for selecting and managing logistics carriers across Europe. Initial start only with UPS and DHL.

• Responsible for the relationship and performance of the 3rd party Payment Service Provider, Wirecard AG and the Dutch Government body OPTA.

• Manage packaging and refurbishing processes to maintain product quality and reduce waste. 25% of returns are refurbished.


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Achmea - Agis • Head of Quality & Control.

Dec 2011 – Jun 2014 • Leiden, Netherlands

Head of Quality & Control overseeing financial control teams for Achmea B.V. one of the largest financial service providers in the Netherlands. In addition to the Netherlands, Achmea is actief in five European countries.

• Managing financial control teams executing formal controls to limit financial leakage on paid out insurance claims. recovered yearly amount: €40M

• Assessed the efficiency of management measures implemented, such as reduced processing time, streamlined workflows, or cost savings. €5M cost savings delivered.

• By proactively identifying and reporting risks in payment processes, the Quality Control team helped the company mitigate potential losses by 15% and maintain a strong financial standing.

• Monitored the Refunds team's ability to recover excess or improper payments, tracking the percentage of funds successfully recovered. recover percentage =<91%.

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Boretti • Managing Director.

Oct 2008 – Sep 2009 • Watergang, Netherlands

P&L responsible for Boretti BV, a market leader in luxury cookers and kitchen equipment with branches in the Benelux, Spain, and Bali.

• Achieved year-over-year revenue growth target and raised profit margin.

• Initiated redesign of boretti.com and the webshop.

• Managed retail channel operations across 500+ points of sale.

• Reorganized the support organization and customer processes, achieving a 98% customer satisfaction response (CSAT score, August 2009).

• Renegotiated major company contracts to enhance efficiency and cost-effectiveness. Contract negotiation success: €3M yearly cost savings.

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KPN • Telfort • Business Process Manager.

2006 – 2008 • Amsterdam, Netherlands

Responsable for Telfort initiatives to optimize the business through process simplification and more efficient litigation. Achieved short- and long-term cost savings while increasing customer satisfaction and revenue.

• Cost Savings Achieved: €8M Total cost savings realized as a result of process simplification and efficiency improvements.

• Improved customer satisfaction with a 6 percentage point increase in CSAT score.

• Optimized processes and introduced SIM only subscriptions, resulting in a triple digit revenue growth of 300%.

• Increased customer retention by 25% through the implementation of 'save team', resulting in a decrease in churn rate.

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O2 • Senior Manager Voice & Data Specialists.

2004 – 2005 • Amsterdam, Netherlands

Leading a team of over 20 data & network specialists who support Telfort's/O2 large accounts and data end-users.

• Boosted team efficiency by 20% through effective network management and optimization.

• Reduced customer wait time by 50% by implementing self-service options for O2 data customers on web portal and voice response system.

• Established a dedicated test team to collaborate with handset manufacturers on new handset testing.

• Established a cross-functional crisis team, successfully managing major incidents.

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Telfort • Manager Service Delivery Chain.

2002 – 2004 • Amsterdam, Netherlands

Responsible for the implementation of new Telfort products. Representing Telfort at the OPTA board concerning number portability litigation matters.
OPTA has existed since 1997 as an independent regulator of the postal and telecommunications market in the Netherlands.

• Optimized SD chain, leading to increased efficiency and communication among multiple departments.

• Implemented several new Telfort products within existing service level agreements and quality standards.

• Supervised production planning and streamlined processes within the chain to achieve cost efficiency.

Telfort • Supervisor Customer Care Business.

2000 – 2002 • Amsterdam, Netherlands

Managed Customer Service Front Office Business, Corporate accounts, & SME accounts.

• Boosted team efficiency by 20% through effective network management and optimization.

• Reduced customer wait time by 50% by implementing self-service options for O2 data customers on web portal and voice response system.



Education

De Maere

Business Administration

Enschede, Netherlands

The George Washington School of Business

Managing Projects in organisations • Bachelor of science in Business (not completed)

Washington, D.C., USA.

PVH University

Executive Leadership Programme

Amsterdam, Netherlands

Achmea Academy

Executive Leadership programme • Lean management • Green belt lean six sigma

Leiden, Netherlands

Telfort, KPN Academy

Executive Leadership programme • Leadership Development • People Management • Self Management & Intervision programme

Amsterdam, Netherlands


Skills

Business Growth, Business Operations, Change Management, Coaching, Contract Negotiation, Cost Management, Cost Reduction, Customer Experience, Customer Loyalty, Customer Management, Customer Satisfaction, Customer Service, Digital Transformation, Finance, Financial Management, Fraud Prevention, Leadership, Marketing, Operational Excellence, Order Fulfillment, Planning Process, Process Improvement, Process Management, Process Simplification, Productivity, Profit and Loss Responsibility, Quality Management, Recruitment, Returns Management, Revenue Growth, Sales Targets, Service Delivery, Service-Level Agreement, Strategic Thinking, Team Building, Team Management.

Languages

Dutch (Native) - English - German

Interests

Interests: Padel tennis, Running, Swimming, Squash, Cooking, Fashion, Fragrance.DISPEZZI Parfums is a project by Patrick Wermer. inspired by working with the highest quality materials, creating products that stimulate the senses of smell and sight. modern, clean, a balance of pure and architectural minimalism from the quit naturals, where every detail counts.
We sell a luxury scented candle and contribute part of each sale to fight poverty through micro-lending.
With the concept 'buy a candle, lend a hand,' every candle sold funds a loan.

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References

"While we interviewed countless operations leaders, none had the required blend of expertise and experience until we met Patrick. He quickly built a best-in-class operations team defined by their integrity and willingness to collaborate. With the significant improvement the team delivered, I know there is not a single brand in the GCC that could not benefit from Patrick's deep experience".

Ryan den Rooyen, Chief Ecommerce Officer.

“I highly recommend Patrick for his excellent sales and tough negotiation skills. He's a problem solver who successfully grew my business during the worst financial crisis. Patrick worked with the manufacturers' R&D department to improve our cookers based on customer feedback, which was crucial for our success. He's a valuable asset to any business."

Bob Brilman, CEO Boretti.

"Patrick was the interface between the Operations Vertical (supply chain, tech, data etc), which I had the privilege to lead, and the commercial verticals, with particular emphasis on e-commerce.During Patrick’s tenure the group experienced annual growth rates in e-commerce of close to 100%. Patrick ensured that when the rubber hit the road that all bits of the jigsaw fitted perfectly together to fulfil Chalhoub's mission of delighting the customer".

Marcus Freeman, CFO & President Operations.

"Patrick has a deep understanding of the omni channel landscape and how to create a seamless customer experience across all channels. He has a proven track record of success in developing and executing omni channel strategies that have resulted in increased sales, customer satisfaction, and brand loyalty. Patrick is also an excellent leader"

Margaret Breen, Chief Supply Chain Officer.

"You learn a lot about a person’s character when things are not going as planned. You need someone you can rely on, someone with integrity and someone who is willing to step forward and take responsibility. All these values I have seen reflected during my tenure working with Patrick."

James Schlesinger, Director Customer Acquisition.

"His greatest leadership asset is the fact that he is very reliable and supportive. His openness brings down any hierarchy barriers and I always feel very comfortable expressing my opinion and share my thoughts. He also makes sure that he rewards his team for the effort and he never forgets to show his appreciation and I consider this a great trait because it keeps the team motivated".

Ada Gkritzela, Ecommerce Customer Service Director.

"Patrick combines great leadership skills, people management skills and strategic skills, which is a rare characteristic to be found all grouped in one individual.He is a visionary and he knows the direction Operations in ECOM needs to take in order to add a competitive advantage to the business"

Stefania Picchi, Director Direct to Consumer.

"I had the privilege of collaborating closely with Patrick as part of the E-commerce team at Chalhoub Group. Under his leadership, our Operations function flourished, with cross-functional collaboration becoming the norm. He steered the team through a significant overhaul that streamlined processes, enhanced customer experience, and optimised operational efficiency".

Sarah Evans, Director of Product.


Let's work together. Hit me up at [email protected]